Flipkart, India’s homegrown e-commerce marketplace, today announced a partnership with Uber, one of India’s leading mobility platforms, that allows users to earn SuperCoins on every eligible Uber ride. This initiative advances SuperCoins into a lifestyle loyalty program, allowing users to earn on their daily commute while furthering Flipkart’s vision of building a rewards program akin to India’s loyalty ecosystem; for Uber it adds incremental value to everyday mobility.
By linking their Flipkart and Uber accounts, users can earn 4% of their fare as SuperCoins on every eligible ride, up to 150 coins per trip, with no cap on total earnings. These SuperCoins are credited directly to the user’s Flipkart account and can be redeemed across the Flipkart ecosystem, including Flipkart Minutes, Cleartrip and partner offerings.
This collaboration features limited-time incentives wherein new Uber users, or those who haven’t utilized the app in the last 84 days, can earn 150 bonus SuperCoins by completing their first ride within 28 days of linking accounts. Additionally, users who link their Flipkart and Uber accounts between April 15 and April 30, 2026, and complete their first ride within 28 days, can earn an additional 50 bonus SuperCoins.
Commenting on the partnership, Gaurav Arora, Vice President, Payments and SuperCoins at Flipkart, said, “SuperCoins is evolving into a broader rewards layer across everyday use cases. Mobility is a natural extension, and this partnership with Uber allows us to integrate more seamlessly into how customers transact daily. Over time, we will continue expanding SuperCoins across categories to drive deeper engagement across the ecosystem.”
Arnab Kumar, Director Business Development, Uber India and South Asia, said,“At Uber, we are focused on making everyday mobility more seamless and valuable for our users. This integration with Flipkart allows us to extend additional benefits to riders in a simple and intuitive way, while building on how users engage with everyday services across platforms.”
This partnership brings together two high-frequency consumer platforms, extending rewards into everyday use cases like mobility. It reflects a broader shift towards integrating value more seamlessly into how users engage across categories.