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Mahindra launches All-New Veero, Redefining the LCV<3.5 t segment; Prices start at 7.99 Lakh

by TLAteam September 19, 2024September 19, 2024
written by TLAteam September 19, 2024September 19, 2024
Mahindra launches All-New Veero, Redefining the LCV<3.5 t segment; Prices start at 7.99 Lakh
  • All-New Urban Prosper Platform (UPP):
  • Designed as India’s first Multi-Energy CV platform, including Diesel, CNG, and Electric.
  • Modular platform offering a range of payload options (1 to 2 t+) and deck sizes.
  • Delivers safety beyond regulatory compliance, advanced comfort, and unmatched TCO.
  • Mahindra Veero with ‘Soch Se Aage’ Promise: Redefining the Light Commercial Vehicle (LCV <3.5 t) in every aspect, it is designed to set new standards in cost of ownership, capability, performance, safety, comfort, and technology.
  • Unmatched Savings: Best-in-class mileage of 18.4 km/l* for diesel and an impressive 19.2 km/kg* for CNG, with best-in-class 20,000 km regular service intervals for maximum profitability. Connectivity with 50+ iMAXX features enhances productivity.
  • Exceptional Performance & Capability: Class-leading payload capacity of 1,600 kg, with the option of a 1.5-litre mDI diesel engine that delivers 59.7 kW and 210 Nm of torque, or the Turbo mCNG engine with best-in-class power of 67.2 kW and 210 Nm of torque.
  • Segment-First Safety: Features include a driver airbag, reverse parking camera, and adherence to the more stringent AIS096 compliance crash safety standards.
  • Premium Cabin Experience: First-in-segment features include a 26.03 cm touchscreen, power windows, and steering-mounted controls. A spacious, comfortable, ergo cabin with a certified D+2 seating arrangement and a best-in-class reclining driver’s seat.
  • Power of Choice: Two fuel types (Diesel and CNG); two cargo lengths (3035 mm and 2765 mm); three cargo types (Standard Deck, High Deck, and CBC) cater to different business needs.

Pune, September 19, 2024: Mahindra & Mahindra Ltd., India’s leading manufacturer of utility vehicles and leaders in the LCV <3.5 t segment, announced the launch of the Mahindra Veero, starting at ₹ 7.99 Lakh. Designed to redefine the LCV <3.5 t segment, the Veero offers unparalleled savings with best-in-class mileage, exceptional performance powered by robust multiple engine options, industry-leading safety features, enhanced occupant protection, and a premium cabin experience.

Business News

Mahindra’s innovative Urban Prosper Platform (UPP) is India’s first ground-up multi-energy modular CV platform. Designed to offer best-in-class total cost of ownership and segment-first safety beyond regulations, the platform sets a new benchmark in the industry. It is engineered to support payloads from 1 t to 2 t+ in multiple deck lengths and accommodates multiple powertrain options, including diesel, CNG, and electric.

Mahindra Veero sets a new industry standard with first-in-segment tech and features such as a driver-side airbag, reverse parking camera, a 26.03 cm touchscreen infotainment system, steering-mounted controls, and power windows. The Mahindra Veero also boasts best-in-class features, including a payload capacity of 1,600 kg, 3035 mm cargo length, 18.4 km/l* mileage for diesel, and a 5.1 m turning radius, making it highly versatile and ideal for urban operations.

Veejay Nakra, President – Automotive Division, Mahindra & Mahindra Ltd., said, “The Mahindra Veero will further strengthen our leadership in the LCV <3.5 t segment. Built to help customers maximise earnings, it offers best-in-class payload, exemplary mileage, and superior maneuverability. With multiple segment-first technology and features, the vehicle ensures a premium cabin experience, unmatched safety, exceptional performance, and capability. The Mahindra Veero is designed to be a category disrupter ahead of all other offerings in this segment, truly living up to the promise of being ‘Soch Se Aage’.”

R Velusamy, President – Automotive Technology and Product Development, Mahindra & Mahindra Ltd., said, “The Mahindra Veero, built on the all-new Urban Prosper Platform, is a testament to our commitment to innovation and versatility. Designed to support multiple powertrain options, including electric in the near future, it addresses the diverse operational needs of businesses, offering flexibility like never before. Safety has been a top priority in its development, with industry-leading standards ensuring maximum protection for all occupants. Engineered to excel in even the most challenging conditions, the all-new Veero sets new benchmarks in its category, especially in comfort, performance, safety, and long-term reliability.”

Mahindra Veero is a bold statement for entrepreneurs who dare to think beyond the conventional. The positioning, “Soch Se Aage,” encapsulates this spirit, as the vehicle goes beyond traditional expectations. The Mahindra Veero offers features and capabilities that the category has never witnessed, ensuring the well-being of customers and their prosperity while instilling pride of ownership.

Power of choice:

Fuel TypeDiesel, CNG
Cargo LengthXL (2765 mm), XXL (3035 mm)
Cargo TypeCBC, Standard Deck, High Deck
Payload Capacity1.6 t, 1.55 t (Diesel) 1.5 t, 1.4 t (CNG)

Pricing details (ex-showroom) below, starting from ₹ 7.99 Lakh:

VariantV2V4V6
Deck TypeCBCSDHDSDSD
XL (2765 mm cargo)₹ 7.99 Lakh₹ 8.49 Lakh –––
XXL (3035 mm cargo)₹ 8.54 Lakh₹ 8.69 Lakh₹ 8.89 Lakh₹ 8.99 Lakh₹ 9.56 Lakh
Airbag option on V2 and V4 at additional Rs. ₹ 15000.

Annexure 1

Variants and Top Features

V2 – Value ConsciousV4 – Comfort Seeker (In addition to the features on V2)V6 – Ambitious Aspirer (In addition to the features V4)
Driver Seat Slide & ReclineFlat Fold Seats – Sleeping provisionDoor Arm-restVinyl Seat CoversMobile Dock12V SocketPVC Floor CarpetPiano Black Cluster Bezel Driver side A-Pillar Grab HandleCo-driver Side A-Pillar & Roof Grab HandleDriver Airbag (optional)Heater & ACDriver Seat with Adjustable HeadrestHybrid (Fabric + Vinyl) Seat coverPremium Floor CarpetUpper Glove BoxFast Charging USB C-TypeCo-driver ELR Seat BeltDriver Airbag (optional)Driver Airbag 26.03 cm Touchscreen InfotainmentPower WindowsReverse Parking CameraSteering Mounted ControlsiMAXX Connected VehicleImmobilizerFully-Trimmed CabinPiano Black Centre Console


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