Samsung has inaugurated its first Premium Experience Store at the Palladium Mall in Ahmedabad, Gujarat in India. It is located in the Thaltej area of Ahmedabad and is spread across 3,500 sq. ft. of space, making it Samsung’s largest store in the country’s western state.
Customers can experience and purchase Samsung’s entire product range at this Premium Experience Store through zones around the company’s connected ecosystem, such as SmartThings, smartphones, laptops, gaming, audio, and lifestyle televisions. It also has a dedicated gaming zone showcasing a premium range of Samsung monitors.
Samsung will also offer a “phygital” experience to the customers through its Samsung Store+ aisle platform, allowing them to browse Samsung products across its portfolio using a digital kiosk, whether they are available online or offline. Additionally, customers can order Samsung products online from the Experience Store and have them delivered home. They can also get after-sales services for their smartphones and book service calls for their consumer electronics products at home