Samsung, India’s largest consumer electronics brand, today introduced the Crystal 4K Dynamic TV at a starting price of INR 41990. The premium television series elevates viewers experience by several notches, allowing them to witness the new era of home entertainment.
The 2024 Crystal 4K Dynamic TV comes with advanced technology including 4K Upscaling, Air Slim Design, Dynamic Crystal Colour, Multi Voice Assistant, Q-Symphony, and Crystal Processor 4K amongst other features to deliver lifelike visuals. The new 2024 Crystal 4K Dynamic TV is powered by Crystal Processor 4K and the masterful 4K upscaling feature that elevates the picture quality to match up to near 4K display brilliance. Its Dynamic Crystal Colour technology delivers lifelike variations of colours, enabling consumers to see the subtle details of each shade. The HDR feature increases the range of light levels of the content being viewed, while the Contrast Enhancer feature ensures that it appears more natural and is incredibly detailed with layered contrast. The TV’s built-in Multi Voice Assistant allows consumers to enjoy a connected home experience by using either Bixby or Amazon Alexa.
“Young consumers today want a superlative audio-visual experience whether it is sports, OTT or other forms of home entertainment. The new Crystal 4K TV series sets a benchmark for contemporary households by providing a superlative TV viewing experience, further enhancing the proposition of smart and connected living. The Crystal 4K TV series, with its 4K upscaling capability, enhances content in standard resolution to match the stunning clarity of 4K displays, delivering lifelike picture quality while providing immersive sound capabilities with Q-Symphony and OTS Lite. Furthermore, the TV comes with Knox security which enables complete protection of users’ information,” said Viplesh Dang, Senior Director, Visual Display Business, Samsung India.
Additionally, with a mind-blowing sleek profile made possible with AirSlim Design, the 2024 Crystal 4K Dynamic TV is an ambient entertainment portal that comes with a Samsung TV Plus service comprising free endless content with 300+ channels in India.
Enhanced by OTS Lite, this TV series lets consumers feel the on-screen motion as if it is real. The elevated Adaptive Sound technology analyses all content scene-by-scene in real time, making it more dynamic and amplifying the intended effects. The Crystal 4K Dynamic TV also features the Q-symphony which uniquely allows the television and soundbar speakers to operate simultaneously for better surround effects without muting TV speakers.
Delivering a truly unparalleled immersive content viewing experience, the Crystal 4K Dynamic TV is equipped with multiple innovative audio technologies.