The festive season in India is synonymous with celebrations and for many of us, upgrading to new gadgets, primarily smartphones. As India’s homegrown e-commerce destination, Flipkart has always been at the forefront of delivering exceptional value to its customers and has become the go-to destination for a wide selection of both premium and affordable smartphones. Flipkart has undertaken multiple initiatives to fulfill the evolving smartphone needs of its customers by providing a wide selection of devices with varied payment options, exciting deals offered by sellers, and an overall enhanced shopping experience. Flipkart’s ‘Big Billion Days’ gets the festive spirit going by delivering value and convenience to millions of Indian customers, MSMEs, artisans, brands and the larger ecosystem. By leveraging valuable insights from over 500 million registered customers, Flipkart enables brands and sellers to bring the most relevant offerings to its platform. Through innovative technology, diverse affordable payment options and a truly accessible marketplace, Flipkart continues to redefine the shopping experience.
Best offerings for smartphone shopping needs: Flipkart is making premium smartphones more accessible and affordable with multiple deals enabled by sellers and a range of buying options – such as bank offers, no – cost EMI on all phones and exchange offers. Latest smartphone technology such as curved screen, OIS, and fast charging have become more affordable with models such as Motorola Edge 40 Series, vivo T2 Pro, realme 11 Pro series 5G, and Redmi Note 12 Pro to name a few. Furthermore, with models such as POCO M6 Pro 5G, vivo T2x 5G, Samsung Galaxy F14 5G, realme 11x 5G and Motorola g54 5G, Flipkart is at the forefront of making 5G smartphones accessible to every customer. A wide range of entry level smartphones such as realme C53, Samsung Galaxy F14 5G Infinix HOT 30i, POCO C51 and more are available on Flipkart – which are popular choices for new smartphone users. With a wide selection to choose from, including flagship models such as Apple iPhone 14, Google Pixel 7a, Motorola Edge 40, vivo T2 series, Samsung S series including S22 and S21 FE and realme 11 Pro series – customers are spoilt for choice.
Exchange offers: Flipkart offers exchange on old smartphones and feature phones, including those that are dysfunctional. Customers can expect exchange bonuses and they can find the best value for their smartphones with a widget on the product page. Flipkart continues to democratize access to the best smartphones, enabling all customers to enjoy the benefits of choosing from a wide range of devices, based on what suits their needs best.
Bank Offers, EMI & No Cost EMI: Flipkart offers No cost EMI options enabled by several Banks including Bajaj Finserv. Flipkart also offers ‘Har Phone pe No Cost EMI’ during the festive season, which can be availed across different financial instruments.
Through Flipkart Pay Later, customers can also access credit up to Rs. 1 Lakh without bank cards while also enjoying additional offers on bank cards from Axis, Kotak, and ICICI banks. Additionally, customers can use Debit Card EMIs with expanded access to credit on debit cards, making smartphone upgrades more convenient.
WOW deals: Flipkart is also enabling ‘WOW’ deals for customers in their purchase journey which will help them understand the best value they can receive through offers on bank cards and exchange values of the device they wish to exchange.
Open Box Delivery: For a worry free shopping experience, Flipkart offers Open Box Delivery where customers can check the package before accepting the delivery of the new smartphone at their doorstep.
Key to online shopping: Customer experience: Flipkart has launched Generative AI-powered conversational assistant, Flippi’, powered by ChatGPT. ‘Flippi’ will help smartphone buyers find products that align with their individual tastes, simplifying smartphone discovery and comparison through human-like conversations. Flipkart has also rolled out one-to-one video assistance, enabling customers to have real-time video conversations with skilled sales associates who provide personalized recommendations. By foraying into the metaverse, Flipkart has also enabled a virtual shopping world with AR/VR to explore products with the best deals, almost like an offline mall experience. Not just this, Flipkart has also introduced a video shopping experience that hosts multiple videos enabling a more immersive shopping experience for its users. This widget can be found when the user left swipes on the home page.