Gujarat Titans are proud to announce the signing of 26 new partners ahead of the Tata Indian Premier League (IPL) 2023. The Gujarat Titans have continued with an innovative brand and marketing strategy, building on the success of 2022, both on and off the field. As of 2022, 11 partners have continued their relationship with Gujarat Titans, and 15 more have signed up this year.
Gujarat Titans have kept the same playing partners for the past two years, which is unusual in the Tata IPL. As part of a multi-year agreement, Ather, India’s leading electric scooter manufacturer, will be the Principal Partners. As Associate Partners, BKT Tires and Capri Global remain on the torso of the jersey.
The other Associate Partners include Jio, one of India’s leading telecom-company, pipe manufacturers Astral and Simpolo Ceramics – taking their respective spots on the shoulders of the jersey.
ACKO has renewed their partnership with the Gujarat Titans, and their logo will appear on the headgear alongside Equitas, a small finance bank.
Timex, a legacy watch brand, will appear on the Gujarat Titans’ kit, as will solar panel manufacturer Rayzon Solar.
Dream11 and boAt have continued as Official Partners. Ahead of the 2023 season, Gujarat Titans have welcomed as many as six new Official Partners. Bisleri have signed up as the Beverage Partner. Havmor are the Ice Cream Partner. Croma have joined hands as the Sustainability Partner. Jio Cinema will present the viewers an insider account of Gujarat Titans’ campaign in 2023. Nestle Munch are the Chocolate Partners while Rario have come on board as an NFT Partner.
Gujarat Titans have four Merchandise Partners this year. EM and Fancode continue their association for another season. Gujarat Titans have signed up HRX to present the fans an athleisure collection. In addition, Cybeart will present fans with options for gaming chairs.
Radio One, Radio City and Top FM have signed as the Radio Partners. HCG are the Medical Partners for the Gujarat Titans.
“Gujarat Titans’ innovative approach to signing partnerships reflects our values on and off the field. We are grateful to the 11 partners who have continued their association and support. It is a matter of great pride for us that the jersey remains unchanged from last year. We also welcome 15 new partners on board and look forward to a long and fruitful association with each one of our partners,” said Arvinder Singh, COO Gujarat Titans.